Portuguese coach Jose Mourinho did not like Arsenal’s Social Media jibe over Tottenham’s recent Premier League 3-1 away defeat at Sheffield United’s Bramall Lane. The Gunners posted a video with their FA Cup win at the same Stadium against Sheffield in a FA Cup match.
The Gunners’ official Instagram account posted the video with the following caption: “It is not easy to beat Sheffield United at Bramall Lane. Here we remember how it is done,”.
The publication reached the Special One, who got really upset at this and absolutely slammed back at Arsenal in an interview with BBC.
“I think if they were at the top of the Premier League, or fighting for the top four, they would not be paying attention to the problems of others. You only think about other people’s problems when you have problems too. That says a lot about them. They have nothing to celebrate, and they need to take advantage of the chances they have ”, said the Portuguese.
These kinds of Social Media mockery has become somewhat of a “new normal” – to use a trendy term -. Liverpool and Manchester City have been doing something similar on Twitter, and other clubs as well.
Maybe the Special One overreacted. The fact that he’s not entirely integrated into Social Media and technology things is definitely something to point out.
There’s something called Social Media engagement, and by doing these kinds of controversial posts, clubs can reach out to more people.
But Mourinho himself knows a lot about engagement over polemic stuff, and this was maybe his counter-attack masterpiece of controversy, by adding something else to the North-London rivalry.
In the Premier League table, Arsenal is in 7th place with 49 points and still dream of a place into the next UEFA Europa League. Mourinho’s Spurs are 11th place.